| In
1995, the strong investment policy aimed mainly at new technological
production resources (machines and processes) was at the root of a
strategy for achieving the set goals: the production of high-density
(HD) cartridge heaters and the consequent opening towards new markets. It is in the European Union, also thanks to the single monetary unit, that Crei consolidates its first, close co-operation relations with the foreign market; no more occasional supplies, but a stable and productive market. On 26th August, 2001, the work of past years is crowned by the inauguration of the new production plant located in San Lazzaro di Savena, which covers a surface of 2000 square meters, in a context that privileges the technological-qualitative balance of the processes and work environment. |
It is in
2002 that the launch of coil microtubular heaters deeply changes the
company which, now more than ever, extends its interest to the non-European
Union market. Today, Crei has chosen to multiply its efforts. The heater division, whose energies are increasingly directed towards the search for new markets, is destined to have a more and more important role in the field of electrical heaters. The commitment we have made and which we intend to pursue, during our course of growth, does not forget the origins of a handicraft enterprise, which built its strength on professionalism and flexibility, two fundamental requirements of an entrepreneurial culture projected towards achieving development centred on total customer satisfaction. |
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It is in the heart of Bologna, in the central street of Via Zamboni,
that on 1st September, 1969, Crei opens its doors before the thrilled
eyes of its charter members, the Felletti family, who has been managing
the company all these years. In 1977, the positive response of the customers acquired during the first years of activity, allows the company to move to a new premises, thus further increasing its production capacity. 1993 marks another important phase: with the entrance in previous years of new managerial resources, the partners, committed more than ever, decide on a solid re-launch of the company.
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